Good business plans

Business planning: By their very nature, business plans are based on assumptions, which lead to other assumptions, used to make even more assumptions. ("If the market size is X, and we get just Y% of it, our sales will be Z.") I don't think I've ever met an entrepreneur whose assumptions or projections wound up being accurate, much less anyone whose business chugged ahead according to plan. Most business owners will tell you that (for better or worse), their businesses wound up being very different than what they had planned or expected, sometimes bearing no resemblance at all to where they started.

Good business plans

good business plans

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